Gippsland, 31 October 2014 – Drawing on the region’s spectacular landscapes and nature-based adventure offerings, Business Events Gippsland has launched a new workshop series for the MICE Market designed to change the way businesses motivate and inspire their employees.

Breaking away from the traditional conference format, BE Gippsland has partnered with the region’s leading events venues and created conference offerings that promote physical activity and renewed wellness in a scenic and serene environment.

According to results from an Australian Health Survey released by The Australian Bureau of Statistics, adults spend an average of 39 hours sedentary per week. The physical implication of Australians’ lack of physical activity in day-to-day life has caused some health experts to claim ‘sitting is the new smoking’. To combat the dramatic health risks associated with this issue, BE Gippsland is shouting ‘Surfs up for the Board’ and inviting businesses to add inspiration and motivation back into the workforce.

The Gippsland region is rich with natural beauty and inspiring outdoor adventures; boasting mountain summits, winding rivers, rugged coastline and breathtaking fern glades, and is also home to an impressive range of world class business and meeting venues and large scale conference centres.

The region’s natural landscape and scenery allows for a healthier and more engaging way to approach team building activities. Employees will be challenged through personal training and goal setting sessions before being offered the option to unwind and relax with yoga. Offering a picturesque setting, workshop activities at Wilsons Promontory will test employees with surf lessons while others explore the winding cycling and walking trails, familiarising themselves with the authentic untouched beauty of the Gippsland region.

BE Gippsland is the ultimate destination for rejuvenating and motivational  conferences and events, encouraging individual and team ambitions combined with a new perspective on physical and mental wellbeing. Fresh, locally sourced produce will be supplied to energise and activate employees and showcase the benefits of living and feeling healthy.

View the BE Gippsland video that showcases the outstanding, natural landscape and MICE offerings available to change the way business conferences are approached:

Located within easy driving distance from Melbourne, Gippsland is an ideal location for businesses looking to motivate their staff to get outdoors and take positive steps towards increasing their personal health and wellbeing.

Product highlights for the MICE market include RACV Resort Inverloch and Silverwater Resort along with breathtaking destinations like Wilson’s Promontory and Mt Baw Baw.

For more information or to book an upcoming business event in Gippsland visit and for general tourism information visit

*VJP* To register your interest in an inspiring trip to Gippsland to discover the highlights for the MICE market, please register your interest in the Visiting Journalists program with Tina Orr at

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Contact: Sonia Rendigs Tel: (03) 9836 2167 Mobile: 0410 588 196 Email:

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